Market Research Service
Aristo Marketing Research
To keep pace with a dynamic and ever-changing market - timely, accurate and reliable insights are critical to support business decision making and strategic marketing planning.
Aristo offers a fully tailored, and comprehensive research-led solution for each project, covering a number of areas: customer opinion, product test, business development and consumer behavioral research.
Research Solution
Customer/Employee Satisfaction Survey
Measure and improve satisfaction levels among your customers and employees to boost loyalty, engagement, and overall organizational performance.
Product Test Research
Product innovation has become part of businesses seeking growth or remaining competitive. Prior to a new product launch, the role of product testing or concept evaluation is important to manage potential risks and maximize commercial success.
Aristo is skilled in conducting studies in a number of relevant areas e.g. competitive benchmarking, assess consumer's responses, prioritize key targets, gauge the impact of a new product launch on brand image, etc.
Business Development Research
Identify new market opportunities for growth, whether in your existing market or new markets. Analyze industry trends, competitor activities, and customer needs to uncover untapped potential, and develop a data-driven strategy to expand your business and capture a larger share of the market.
Consumer Segmentation Research
Understand the diverse needs, behaviors, and preferences of your customer base, and segment them into distinct personas based on factors like demographics and purchase intent. Use these segmentation insights to develop targeted marketing campaigns, product offerings, and customer experiences that resonate with your audience.
Social Listening
Tap into the digital pulse of your market through our advanced, proprietary social listening platform. By crawling through data for the past 12 months, by monitoring online conversations on social media platforms, we uncover authentic customer insights and competitive intelligence to accelerate your business growth.
UI/UX Research for Website/App
Evaluate the usability, accessibility, and overall user experience of your digital platforms, gathering feedback from customers on the design, navigation, and functionality. Use the insights to optimize the digital experience for maximum engagement and satisfaction.
ESG Reporting
Help you measure your organization's environmental, social, and governance footprint, analyse the data, and produce compelling reports that tell your sustainability story.